Culinary choices
Suppose you are in a new city and looking to get dinner with friends. You pull out Google Maps to help with the decision. To make the process easier, you decide to look at the ratings: A nearby Cambodian restaurant boasts 4.8 stars, but the equally close Italian place is a close competitor at 4.6 stars, but has five times the number of reviews. Surely that must make a difference? You search for your scratchpad, promising to your friends that you got the situation.